News and Media
Lt. Col. D.J. Gibb
Utah National Guard
State Public Affairs Officer
Utah National Guard
Meet the Public Affairs team
When I started this position two years ago, I noticed some trouble communicating basic information about the Utah National Guard to the public. Our social media channels were all working, and the local media was connected to our activity, but there was a constant “hum” of questions regarding many UTNG issues like: how to get a new ID card, employment opportunities, calendar events, community support requests, unit information, educational benefits, phone numbers, etc. It quickly became obvious the UTNG did not have a functioning public website that worked on smartphones, tablets, or computers. Let me know what you think. If you have suggestions for it, please send them my way. The UTNG has an amazing story to tell from its Soldiers, Airmen and their families. The website is just one more way to share key information and all those stories in one place for everyone.
Since taking on my role as the Utah National Guard State Public Affairs Officer, several people have asked why we still print the Utah Minuteman, especially with recent advances in digital technology. The answer is simple: because trust matters. While it is true, more than 70 percent of our population use their smartphones for the majority of their reading and information, we also know the public demands trustworthy sources to that data.
According to a Kantar poll of 8,000 consumers in the U.S., France, Brazil and the U.K., printed news magazines are the most trusted resource for news, followed by 24/7 TV news, radio bulletins and national newspapers. The print versions of national newspapers were more trusted than the newspapers' websites.
The Utah Minutemen quarterly publication is a reflection of the UTNG, the premier military organization in the state of Utah. We earned that reputation through the hard work and sacrifice of our members and veterans. You deserve something you can trust right here in the pages between your fingers. And yes, for the 70 percent, this content and more is available here on our website.
If you have any suggestions or input for the magazine, send us an email or call me directly.